What will be in fashion and how will you dress next season? Between 2 years?

The question is difficult, but the answer - thanks to us - is very simple.

Every day we provide useful material to outline, in advance, future trends and languages ​​in the fields of fashion, events and cultural consumption. We build ideas, moods and suggestions that, side by side, know how to show the plot of shared inspirations against the light. Capable of covering the role of trends and thus conquering shop windows. And, possibly, the wardrobes of fashion addicts.

A useful work tool and a traveling companion during the construction of your collection.

We are partner of

We observe the trends that are forming or evolving in fashion, in the media, and more generally in everyday practices.

We take the signals, the behaviors and the different lifestyles that take shape from the streets, from the premises and from the events, with the aim of perceiving everything that could please both the common people and the professionals.

Our Mission

Be at your side every day, as a support to your business or to your training path through a clear and simple, but technical and effective tool.

Fashion shows analysis

Insights into all the innovations proposed by the designers who are today protagonists of the international scene.

We provide a parade analysis of New York, London, Paris e Milano in real time with more than 1500 images to download in high resolution and commented by a trained, competent staff with thirty years experience in the fashion industry.

Completeness of contents and maximum speed, to guarantee all the professionals of this sector the usefulness and value of a real work tool.

Trends analysis

Design your collection safely with Fashion For Breakfast.

You'll find long-term trends and fashion previews every day. A useful work tool and a traveling companion during the construction of your collection.

You will have the possibility to simultaneously consult at least 4 preview seasons and, through tools to download, save and print in high resolution the tables of Fashion For Breakfast.

Flash fashion analysis

Minute-trends on current trends, the windows of the main fashion capitals and street style.
  • Minute trends: we communicate the trends that acquire importance during the season or that will be strong in the following season;
  • Showcases: a wide gallery of shop windows from all over the world: Tokyo, Paris, Milan, London, Los Angeles, Hong Kong and New York, to have an open window on the world of fashion;
  • Street style: The looks, the accessories and the clothes from the streets of the world directly from the fashion shows divided by city: New York, London, Milan and Paris.

Fairs analysis

Reports from the main trade fairs in the sector: Pitti, Milano Unica, Premier Vision, Premium, Show & Order, Panorama and Gater Expo.
  • Pitti Filati: the reference international event for the knitting yarn sector. Where the new fashion and lifestyle trends start;
  • Milano Unica: is the main international fair organized in Italy and entirely dedicated to the presentation of the collections of fabrics and clothing accessories;
  • Premier Vision: in Paris 740 weavers from 30 countries present collections in synergy with the needs of the fashion market and those of the clothing industry calendar;
  • Berlin Trade: detailed report of the main Berlin trade fairs, including Show & Order and Panorama;
  • Gater Expo: the professional presentation showroom "Fabrics and accessories.

Personal advice

A service is available personalized advice which allows the customer to commission our staff with specific requests to meet their needs.

Do you have a specific project that requires the supervision of a professional in the sector? Do you need in-depth information and specific modifications to surprise your target customers?

Fashion For Breakfast is the solution. Tell us your needs and our qualified team will be able to offer specific advice for your work and to better satisfy your requests.

Contact us

Are you a professional, a contractor or do you work with designers or style offices?

Don't hide: leave us your contact and you will be added to our new section Who does what!

A real virtual showcase that will allow you to get in touch with new customers on a highly professional and specialized portal.

Enter your business


Fashion for Breakfast today represents the only alternative Made in Italy to the giants of trend forecasting international. In fact, since 2015 we deal with trend research, to provide our users with a constantly updated platform that can help them navigate among the new trends and that represents a resource for anyone who wants to stay updated on the fashion world, from street-stytle at fashion shows, passing through specialized fairs and the latest ones News in the field.

Fashion is constantly evolving and keeping up with the times can become complex. Fashion for Breakfast offers its users, whether they are students, professionals in the fashion world or simple enthusiasts, the opportunity to take advantage of a single constantly updated resource with which to find out about new trends. Our portal collects in a single place all the contents and tools that you can use for to research trends in the simplest way possible, without wasting time and without the risk of running into confusing or unreliable material. Our sections are easy and quick to consult, and feature only material selected and edited by professionals with experience in the fashion sector.

We observe trends as they form and evolve in the world of and in the daily sphere of life. We take the signals that come to us from current events, paying maximum attention to lifestyles and trends that take shape in the streets, during social events and on the catwalks. Through this scrupulous observation, we try to accurately frame the tastes of the public (sectoral and non-sectoral), to report only updated, selected and reliable information on our portal.

Fashion for Breakfast is made up of people: we are a team formed by professionals who have extensive experience in the fashion industry. For this we have made available to users a Advisory Service that can allow interested parties to contact us directly and in a simple way, explaining their needs and their projects. If you are a company or work in the world of , visit the section Consulting: fill in the here without obligation, tell us about your project and your needs and we will contact you as soon as possible offering you a consultancy service designed specifically for you.

For any questions regarding the portal or registration, please contact us at info@fashionforbreakfast.it or directly to customer service commerciale@fashionforbreakfast.it. Our team will be happy to help you for any kind of need or doubt.
Do you prefer a more immediate response? Contact us without obligation via our phone number + 39 059 642943.